Profitable Amusement Business in Ghana How Kiddie Rides Walking Robots and Motorcycles Succeed in a 100 ㎡ Mall

In 2022, one of our clients in Accra, Ghana, started an indoor amusement business inside a 100㎡ shopping mall. Although the venue is compact, the operator managed to create a lively and profitable entertainment zone by carefully selecting machines that appeal to both children and adults.

Amusement Ride Setup

• ⦁ 2 Walking Robot I – $10 per 10 minutes per ride

• ⦁ 4 Harli Motorcycles – $8 per 10 minutes per ride

• ⦁ 1 Kiddie Armored Robot – $10 per ride

This amusement mix provides a balance of excitement and accessibility. The Walking Robots and Armored Robot deliver strong visual impact and immersive experiences, while the Harli Motorcycles attract families with their easy operation and lower ticket price.

Visitor Flow and Daily Revenue

• ⦁ Estimated daily visitors: around 120–150 people

• ⦁ Walking Robots: ~55 riders

• ⦁ Harli Motorcycles: ~95 riders

• ⦁ Kiddie Armored Robot: ~30 riders

Daily Revenue Estimate: ≈ $1,610

What makes this project successful is not simply the pricing, but the unique attraction of the machines themselves. Walking Robots deliver an unforgettable “giant mech” experience, Harli Motorcycles are perfect for parents riding together with kids, and the Kiddie Armored Robot offers a futuristic option for younger children.

Because the rides are so distinctive and fun, customers feel the ticket price of $8–$10 per 10 minutes is worth it. During weekends and holidays, many parents are especially willing to spend money so that their children can enjoy the rides, and often join the games themselves. This strong family entertainment value is the key reason why the project keeps a stable flow of visitors and repeat customers.

Family-Friendly Entertainment and Market Response

Unlike many small amusement setups that target only children, this project positioned itself as a family-centered entertainment hub. Parents are not just spectators; they become active participants. On weekends and holidays, families often spend quality time together here, creating memorable shared experiences.

• ⦁ Walking Robots are highly versatile: children can ride independently, parents can accompany their kids, and adults can enjoy the experience alone. The immersive control system, wide leather seats, and intuitive joystick create a safe yet thrilling ride for all ages, encouraging repeat visits.

• ⦁ Harli Motorcycles emerged as the most popular parent-child ride, as their seating design and moderate speed allow kids and parents to ride safely together, turning a simple attraction into a bonding activity.

• ⦁ The Kiddie Armored Robot, compact and futuristic, became the “gateway ride” for younger kids. They saw their parents on Walking Robots and wanted their own robot adventure, which encouraged families to purchase multiple rides in one visit.

This layered audience appeal—children, adults, and parent-child groups—proves that the model is both engaging and resilient to market shifts, building loyalty among families who return regularly.

Why This Case Matters

This case demonstrates more than just financial results; it highlights a replicable business strategy for emerging markets like Africa:

• ⦁ Versatile attraction mix – Walking Robots can cater to kids, adults, or parent-child duos, while Harli Motorcycles focus on family fun, ensuring no age group is left out.

• ⦁ Smart use of space – With only 100㎡, the project maximized throughput and revenue without overcrowding.

• ⦁ Family-driven spending power – Families are willing to pay for shared experiences, especially during weekends and holidays, which drives consistent demand.

• ⦁ Value-based pricing – At $8–10 per 10 minutes, the rides are positioned as premium but justified by their uniqueness, leading to both customer acceptance and profitability.

This Ghana project underscores that operators don’t need massive spaces or dozens of rides to succeed. By carefully selecting distinctive machines and targeting family entertainment, amusement businesses can secure long-term sustainability and stand out in competitive environments.