FlipZone Trampoline and Fun Park - Maximizing 100㎡ with Dual-Audience Bumper Cars

An American operator at FlipZone Trampoline and Fun Park, located inside a 100㎡ shopping mall venue, has successfully created an engaging amusement attraction by combining adult and kids spaceship bumper cars. This case highlights how the right ride mix, venue setup, and pricing strategies can generate consistent revenue and strong long-term customer engagement.

Venue and Setup

• •Location: FlipZone Trampoline and Fun Park, USA

• •Venue Type: Indoor shopping mall entertainment zone

• •Area: ~100㎡

• •Rides Installed:
    2 × Spaceship Bumper Cars (Adult Version)
    4 × Spaceship Bumper Cars (Kids Version)

The glowing spaceship theme perfectly matches the trampoline park’s futuristic design, creating an immersive and share-worthy atmosphere that attracts both kids and adults.

Strategic Location Advantage

The operator’s success is also closely tied to smart site selection. FlipZone is located in a popular shopping mall with high natural foot traffic, ensuring a steady stream of visitors across weekdays and weekends. This strategic positioning amplified the performance of the bumper car business, as families already visiting the mall were easily drawn to the futuristic play zone. By integrating bumper cars for kids and adult bumper cars in such a high-traffic venue, the operator maximized visibility, improved conversion rates, and established a profitable kiddie ride business model with strong long-term growth potential.

Family Ticketing Strategy

Family combo tickets encouraged parents and children to ride together, raising the average ticket value while also strengthening emotional connections. For shopping mall arcades, this strategy has proven to increase both profitability and repeat visits.

Revenue Model and Performance

• • Operating Hours: 8 hours/day

• • Ticket Price: $6–8 per ride (family combos included)

• • Average Daily Visitors: 220–270

• • Revenue: $1,000–$1,500 on weekdays, with weekends and holidays peaking above $2,000

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Key Success Factors

Dual Audience Strategy

By offering both adult-version and kids-version bumper cars, the venue successfully broadened its appeal—from toddlers and young children to teenagers, parents, and groups of friends. The kids’ bumper cars proved especially popular with younger children, while the adult bumper cars allowed older kids and teens to join in, creating a truly inclusive and family-friendly play environment. This setup increased visitor stickiness, extended play duration, and boosted per-capita spending.

Immersive Entertainment Atmosphere

Despite the compact 100㎡ space, lighting, music, and the natural foot traffic of the mall created a high-energy environment. The spaceship design not only enhanced the theme but also made the area a visual magnet, drawing in casual passersby and ensuring continuous engagement.

Social Media Amplification

The futuristic spaceship bumper cars, enhanced by lights and competitive gameplay, provided visitors with plenty of photo and video moments. This user-generated content turned into free viral marketing, expanding exposure without extra ad costs.

Business Takeaways

This case demonstrates that even a compact 100㎡ indoor venue can deliver strong profits when combining the right rides and pricing strategies. Walking Robot Kiddie Rides, themed bumper cars, and family ticket amusement packages together form a proven high-ROI formula. The dual-audience approach (adult + kids bumper cars) not only expands the market but also deepens engagement, making shopping malls one of the most profitable environments for the kiddie ride business.